Ask any business owner and they will tell that having a good relationship with the client is the most essential part of doing business. If you do not have a good working relationship with your clients, then you will not be able to get anything done. If you are looking for creative ways to build relationships with your clients, then there are a few things that you can keep in mind to ensure that everyone gets along great with each other.
The first thing that you will probably want to do is visit your client. There are a few good reasons that you should make a trip to see them, even if they are far away. For starters, just meeting a client face to face helps build a stronger relationship. There is nothing wrong with communicating by phone or email, but putting a name to the face can go a long way towards forging a stronger relationship. Making a client visit also allows you to get an understanding of their corporate culture, giving you a better perception of how to cater to their individual needs. For example, if you notice that your client enjoys the great outdoors, getting a Brownells coupon, stocking up and heading out with them may not be a bad idea at all. On the same token, if you see that the office likes to start the weekend early on Fridays, you will understand that you should not expect responses until Monday.
Where you can learn a lot from visiting a client, your relationship can strengthen if they return the favor and head to your offices for a visit. This will give you the opportunity to show your client the full capabilities of your business. No matter what you field of expertise is, having a client see your office up and running in real time is a great way to showcase your abilities. Not only will your client be impressed, you will also be able to introduce them to everyone that is working on their project. It may be impractical to have the entire team meet the client at their home base, but if they come to your office, you should make it a point to introduce them to everyone that is working on their project. While generally a formality, having a team meeting with the client is a good way to get everyone on the same page, clear up and confusion or questions, and simply get everyone in the same room to socialize.
Of course, the best way to impress your client is to do work that is correct and on time. The more high quality work you can deliver, the better off you will be. That said, it does not hurt to go out and go the extra mile for your clients. Whether that means meeting them for one of their hobbies, or introducing them to your team, there are plenty of ways to bridge the gap and have a successful relationship with them, which is all anyone wants in the first place.